Topic
Articles about sales
Guides, comparisons and playbooks about sales, from the team behind ReScreen, the native screen recorder and editor for Mac.
Video Marketing
Best Product Demo Software: Screen Recorders, Interactive Demos and Demo Automation Compared
'Product demo software' covers four different kinds of tool. Here is what each does, which job it suits, and how to choose without comparing the wrong things.
5 min read
Video Marketing
SaaS Demo Best Practices: Twelve Rules for Product Demos People Watch to the End
A good SaaS demo is short, specific and recorded from the real product. Twelve rules for software demos, the formats to choose between and the mistakes that lose viewers.
5 min read
Video Marketing
How to Make a Product Demo Video That Converts
Most demo videos are feature tours nobody finishes. Here is how to plan and script a short demo around one outcome, with a five-beat script you can copy.
8 min read
Video Marketing
Sales Demo Videos for Outbound: A Playbook for Personalised Async Demos
Prospects ignore paragraphs and dodge calendar links. Here is a repeatable way to send a short, personal demo video instead — and record it in one take.
6 min readAbout sales articles
A short personal screen recording does what a long email cannot: it shows the prospect their own problem. These articles cover sales demo videos for outbound, product demos that convert and the tools behind a product demo video.
Record the next one properly
Install it, hit ⌥⌘R, and watch a take that would normally cost you an evening in a timeline come out finished.
macOS 13 Ventura or later · Apple Silicon and Intel